Cerevo Logo Usage Guidelines
The Cerevo Logo Usage Guidelines outline the fundamental rules for using the logo to ensure consistent branding and enhance recognition of Cerevo. If you have any questions regarding logo usage, please contact us.
All rights to the Cerevo logo, including copyright and trademark rights, are owned by Cerevo.
Primary Logo
The primary logo should be used as the default option. For color usage, please refer to the Color Scheme section and select the appropriate colors based on the intended purpose.
Logo Variations
Alternative logo variations may be used in cases where the primary logo is not suitable due to design constraints or visibility issues.
Examples
| ・Dark backgrounds | :Use the Simple type in White |
| ・Light backgrounds | :Use the Simple type in Cerevo Blue or Black |
| ・Monochrome display | :Use the Box type in White or Black |
Colors Usage
Use only the specified colors for the logo. To maintain consistency and brand integrity, ensure proper color application for both print and digital formats. RGB and CMYK values are not interchangeable, so conversions must be handled carefully.
Cerevo Blue
C:100 M:0 Y:0 K:0
#009ee2
White
C:0 M:0 Y:0 K:0
#ffffff
Black
C:0 M:0 Y:0 K:100
#000000
Background Usage
The logo must always remain clearly visible. When placing it over a non-solid background, ensure sufficient contrast. In particular, Simple type logos should only be placed on plain or nearly plain backgrounds** to maintain visibility.
Clear Space (Isolation Area)
A minimum clear space must be maintained around the logo to prevent overlap with other elements or text. No other design elements should encroach upon this area.
Minimum Size Requirements
When used in print, Box type should be at least 20mm wide, Simple type at least 16mm wide. When displayed on a digital screen such as web content, Box type should be at least 120px wide, Simple type at least 100px wide.
To maintain readability, adhere to the following minimum size guidelines:
For print:
- -Box type: Minimum 20mm width
- -Simple type: Minimum 16mm width
For digital use:
- -Box type: Minimum 120px width
- -Simple type: Minimum 100px width
Prohibited Uses
To preserve the integrity of the Cerevo logo, modifications or distortions of any kind are strictly prohibited. Below are examples of improper logo usage:
Do not alter the shape of the logo.
Do not use effects such as shadows or gradation.
Do not use the logo in a manner that makes it difficult to see or recognize.
Do not use colors other than the specified ones.
Do not rotate or flip the logo.
Do not change the layout of the logo.
Do not outline.
Do not add borders.
Do not use the logo mark or logotype separately.
Box-type logos must not have a hollowed-out center, except when printing on low-whiteness paper.
Do not overlay the logo with other elements.
Do not integrate the logo with a background, even if clear space is maintained.
Logo Download
Before using the Cerevo logo, please carefully read and follow these Logo Usage Guidelines to ensure proper application.